Overpriced and terribly slow? Well, not any more. Mobile broadband is surely one of the fastest growing high technology things in the world. There was a time when a small trickle of wireless data amounting to a single gigabyte cost as much as £50. This is a part of history now.
Because of the sheer increase of mobile broadband users within the last 12 months, we are all brotherly sharing the huge set-up and running costs thus knocking the price tag down to reasonable amounts. In fact, our joint effort of bringing the wireless internet into our daily life has demoted it from the shining throne of luxury status and resulted in a quick price fall of 98%. How’s that for a discount? Not bad at all!
Today in Britain you can get a mobile broadband deal for as little as £1 per GB. Some companies in USA are throwing in wireless activities into the mobile service deal “for free” – or at least it is difficult to calculate the cost because it comes in a package consisting of other services.
People Have to Come to Terms With it
So the price is right and the technology is there. What is stopping mobile broadband from showing even more impressive sales figures?
Apparently, majority of people still don’t feel too comfortable about bidding farewell to the wire. The public image of wireless internet isn’t that spotless and this problem is mainly down to the previous shortcomings of service providers. They haven’t always been truthful about the prices, coverage and other specs.
Ofcom, the independent regulator for the UK communications industries, has made a huge step towards transparency of the market and a better understanding of wireless technology by issuing a set of principles that are accepted by the six main British mobile service providers. Offcom’s new document summarizes the basic tasks that the providers are required to do in order to provide a better service to the end user.
The main point is probably the obligation to advertise accurate information when it comes to mobile broadband speed. What you usually see in the adverts, is the maximum speed. So, there might be a situation when you opt for a deal of 7.2 Mb broadband speed and end up being tied to a 24-month contract on a speed below 1 Mb.
Providers will be required to educate their potential clients so that they learn the difference between the maximum speed and average speed; understand coverage, usage limit and other bits of professional jargon. It is expected that these measures will improve the public response and add to the popularity of modern technologies.
We Need to Maintain the Growth
Currently there more than 200 million wireless network users worldwide. This number is estimated to reach a figure close to 2 billion in just 5 years. However, some experts seem concerned and utter warnings that without proper regulation, the whole wireless market could steer into a catastrophe.
There is anxiety over the safety issues and transparency. The looming advance of the unknown “G4” technology makes things even more complicated. That’s why many governments decide to increase their involvement by introducing regulations. If this positive trend continues, we can expect to reach the coveted usage level before 2013.